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Those are the associated trademarks to the cards issuers. The labels grant licenses which enable the use of the system for payments, defining norms and rules which govern the card’s operations and its issuing, as well as indicate the network of local and international acceptance of such cards. The main labels on the Brazilian market are: Visa, MasterCard, Diners Club and American Express (differently to the other labels, the American Express, in addition to the label, presents itself as card issuer, acquirer and cards managing company).